Founded //

July 2013

Hometown //

Geelong, VIC

Share //

Our Mission //

To help Australian sports brands share their story with their fans.

Our Story //

Pixel Ninja Creative is a sports brand design consultancy located in Geelong. We provide clients from all sporting codes across Australia with distinctive, robust branding and graphic design aimed at exciting their fans.

We are steadfast in our belief that Australian sports brands have the ability to become world-leaders in effective storytelling and fan engagement and we want to be there to guide them on their path towards success.

Our Capabilities //

Pixel Ninja Creative's capabilities extend far beyond your average graphic design studio. Producing amazing sports identities is just a small part of our repertoire. We also take care of your entire brand from conceptualising and storytelling to game day marketing.

For areas in which we don't specialise, such as photography or printing, we reach out to our network of talented creatives and suppliers to ensure you receive top-quality results.

Brand Strategy — Identity Design — Event Branding — Complex Identity Systems — Logo Animation — Mascot/Character Development — Illustration — Typography Design — Brand Management

About Peter //

Peter Bailey is a multi-disciplined creative and the founder of Pixel Ninja Creative.

After witnessing the high quality sports identities coming from the USA in comparison to the often plagiarised and sub-standard logos used in Australia, Peter repositioned Pixel Ninja Creative in 2015 from a generalist design studio into a highly-focused sports branding agency where he could help athletes and clubs improve their brands.

In 2017, one of his logos was included in the tenth volume of the world-renowned book series, Logo Lounge.

In 2018, he authored Brand For Glory — a book containing twenty tips to help sports brands improve and increase their value.

Sure, you can be lazy with your branding. You can cut corners, be cheap, steal or whatever. But by doing that you are also telling your fans, your sponsors and your community you don't care.

So... why should they care about you?
Peter Bailey
Founder, Pixel Ninja Creative

Over to You //

Are you ready to give everyone a reason to care?